Now women can get drunk and beautiful at the same time with collagen-infused beer.
Since I am 32 now, I will pretty much try anything to keep my looks exactly where they are. Apparently a lot of women in Japan feel the same way, and have started ingesting collagen to combat aging. A Japanese Beer company has decided to capitalize on this, and has released a new collagen-infused beer called ‘Precious’ …because precious is the exact word anyone in their right mind would use to describe collagen beer.
Believe it or not, their slogan is Guys can tell if a girl is taking collagen or not.
Marketing genius, right?
Before you go out and buy this stuff in bulk though, I should tell you that experts say consuming 2 grams of collagen (the amount in each can of beer) is not at all a good way to battle aging. In fact, consuming alcohol is actually bad for the skin, since it leads to inflammation, puffiness, and irritation.
The moral of the story is, don’t believe everything you drink.
READ MORE: Hexyl Cinnamal: Why is It In My Lotion?
