Hellmanns vegan spread is officially a thing, and we’re excited that vegans can finally be lovers the universe’s best spreadable condiment.
Whether you have an egg allergy, a desire to cut back on egg yolk-inclusive things, or just a generally fab vegan lifestyle, Hellman’s is about to make your world (and sandwiches) about a million times better. Their new line of Hellmann’s Carefully Crafted is free of eggs, artificial colors, flavors and also boasts the super-coveted non-GMO sourced label that just about every mom in the country is looking for. Finally, a bridge between mayo lovers and vegans!
As a mayo-taste-and-texture enthusiast (understatement of the year, because I go through a squeeze bottle of the original Hellmanns mayo every week in my house), this is a really exciting development for my normally health-conscious home. We’re living at the intersection of green juice and mayo-schmeared grilled cheese, so this will be some welcome balance.
“At Hellmann’s, we’re committed to bringing out the best by providing delicious choices that fit the needs and changing preferences of families, without sacrificing the taste and blue ribbon quality they’ve come to count on from America’s favorite mayonnaise brand,” said Russel Lilly, Marketing Director at Hellmann’s. “Our fans have been asking us for organic and eggless options with the creamy taste of Hellmann’s for years. We listened and responded by giving them choices that are priced competitively and available nationwide.”
Hellmann’s Carefully Crafted Dressing & Sandwich Spread is available in 15 oz and 24 oz jar sizes. It will be available at grocery stores nationwide, and will be labeled as “Best Foods” in stores west of the Rocky Mountains. Available from February 2016, so that means you should probably head to the grocery store now and buy their entire stock out– thousands of ravenous vegans haven’t had a decent sandwich in years and may beat you to it.
