2. Baby cologne. I’ll admit, I’ve had three babies and didn’t know this one existed till just the other day. I mean, conceivably, babies don’t need cologne…. but in the off chance that your friend mated with a Jersey Shore club kid, her baby will most certainly need this product. (Full disclosure: I’m not sure exactly where or how a baby applies cologne, but this brand does make one of my favorite baby washes on the market.)